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Privacy Policy

Please read this legal notice carefully.  It regulates your use of this website and all material within it.  This website (excluding linked sites) is controlled by Yu Heng Asia Co., which is a company established in Hong Kong.  This site can be accessed from various countries around the world.  As each of these places have laws that may differ from those of Hong Kong, by accessing the site both you and Yu Heng Asia Co. agree that the laws of Hong Kong shall apply to all matters arising from or relating to the use and contents of this site.  You also agree and hereby submit to the jurisdiction of the courts of Hong Kong with respect to such matters.

1.    All activities in which you may engage on this website are voluntary.  You are not required to provide any personal information to us, unless you choose to access features on this site which require the information.  If you do not agree with the terms of our privacy policy and our terms of use, please do not provide us with personal information, and leave the website. By using this website, you signify that you agree to the terms of this privacy policy as well as to our terms of use.

2.    We reserve the right to change this privacy policy at any time.  Changes, modifications, additions, or deletions will be effective immediately on their posting to this site.  You should check this policy periodically as its terms may change from time to time.  Your continued use of the site after we post any such modifications will constitute your acknowledgment of the modified policy and your agreement to abide and be bound by the modified policy.

3.    The privacy policy does not extend to anything that is inherent in the operation of the Internet, and therefore beyond Yu Heng Asia Co.’s control, and is not to be applied in any manner contrary to applicable law or governmental regulation.  This online privacy policy only applies to information collected through this site, and does not apply to any information we may collect from you in any place other than this website.

4.    We may ask you for certain information referred to on this site as "personal information," which may include, but is not limited to, items such as your name, address, date of birth, age, gender, e-mail address, telephone number, credit card or debit card number.  You may be required to provide personal information to access or use certain parts of our website or features of the site.  If you do not provide the requested personal information, you may not be able to access or use the features of the site where such information is requested.  Such personal information, including but not limited to credit card or debit card number(s), may be stored and saved by us.

5.    There may be other instances in which we collect general information from you.  Such information may include your Internet Protocol (IP) address, which enables us to identify your computer or device on a Transmission Control Protocol/Internet Protocol (TCP/IP) network, which includes the World Wide Web.  Such general information, including the click stream data and cookies, as mentioned below, may be collected from you whenever you access the site, whether or not you provide us with any personal information.

6.    When you visit our website we may also collect click stream data, server address, domain name.  This information can be combined with the information you have provided us by registering, for example, which will enable us to analyze and offer you better user experience.  We may use click stream data for traffic analysis or e-commerce analysis of our website, to determine which features of our site are most or least effective or useful to you.

7.    We may also use cookies to gather information about your visits to our website and enhance your experience.  When you submit data through forms such as those found on contact pages or comment forms, cookies may be set to remember your user details for future correspondence.  In order to provide you with a great experience on this site, we provide the functionality to set your preferences for how this site runs when you use it. In order to remember your preferences, we need to set cookies so that this information can be called whenever you interact with a page that is affected by your preferences.

8.    We adhere to GDPR regulations for visitors in the European Union and CCPA for visitors in California.  We will validate all requestors' identities as required.  For all requests, send an e-mail to yuhengasia@gmail.com.

9.    We will primarily use the information you provide to survey promotional content and to provide you with relevant products or services.  Information or materials might also be sent to you via e-mail about products, offers, and news we think might interest you.  We also analyze visits to the website and learn about the interests of our visitors to better understand our visitors’ interests and needs.

10.    In order to protect both personal information and general information that we receive from you through our website, we have implemented various security measures.  All credit card information processed on our sites are SSL encrypted.  They are transferred directly to the payment gateway that is AVS verified by your card issuer to ensure your privacy is protected.

11.    Please keep in mind, however, that whenever you give out personal information online there is a risk that third parties may intercept and use that information.  While Yu Heng Asia Co. strives to protect your personal information and privacy, we cannot guarantee the security of any information you disclose online.  By using this site, you expressly acknowledge and agree that we do not guarantee the security of any data provided to or received by us through this site and that any personal information, general information, or other data or information received from you through the site is provided to us at your own risk, which you expressly assume.  

12.    We do not sell, trade, or transfer your personal information or general information to third parties without informing you in advance.  Our service partners may use your personal information to operate our sites and to deliver their services.  For example, your data may be transferred to website hosting partners and other parties who assist us in designing and operating the website, executing services, or helping us analyze collected data.  These parties will only use your data for the purpose of carrying out the work as agreed with us and will be required to keep the information confidential.  We will encourage our service partners to adopt and post privacy policies.  However, the use of your personal information by our service partners is governed by the privacy policies of those service partners and is not subject to our control.

13.    We fully cooperate with law enforcement agencies in identifying those who use our services for illegal activities.  We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful, as determined in our sole discretion.  Release of your personal data for security purposes, as described in this agreement to any person or entity under any circumstances shall be based on a determination made solely by us, exercising our own discretion, permission for which is expressly granted by you to us in accordance with this policy.

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